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Whether you are in your blog writer, content writer, journalist, author, or editor you need headlines. Whether that’s at the title of your book or the title of your page it matters. Why though? Why is it SO important? Headlines of the first thing that your audience...
For us as marketers, headlines are the single most important factor of our content, message, or ad to spread to the target customer. You may have amazing and relevant content, an insightful book, or a website. You might also have your Google Ads campaigns perfectly in...
Do you or your company create content? It’s a highly nuanced game, isn’t it? First, you have to find which type of content worth creating, create it, and then wait for people to give it attention and actually read it. As a writer myself, I know that the most...
SEO is the biggest buzzword of the last few years. Yet there is still so much confusion surrounding it, even within content creators. This leads us to our next question. What is SEO? SEO stands for search engine optimization. What that means is that by using SEO...
First off, what’s a blog? A blog is almost an online portfolio of your content, your interests, and your opinions. You can use blogging platforms such as WordPress, Medium.com, or Tumblr to post your content. Blogging is a way of showing your work without having to...
What are “clicks”? And how to get the “clicks” you need in Malaysia. “Clicks” are basically, the number of times a person clicks on each article/post. They are also known as "click-through rates" or "impressions." This is the number of clicks divided by the number of...
Get your first 100 subscribers and excel in email marketing in Malaysia by 2021. You may have heard that email marketing is dead. Let us debunk this myth. The email marketing industry is growing bigger and bigger, especially as a personalized communication tool. So,...
You run a business in Malaysia. Over the years (or months) or running your business, you've definitely come across the advice to rank your website on Google – and then see a stream of revenue coming your way. As a business owner (and not a full-time digital marketer),...
Sometimes you find yourself with a product or service – that doesn't sell. At that time, you'll begin to wonder. Why aren't people buying? You know it's a great product (or service) and your business provides lots of value to its customers. Before you doubt yourself...